Privacy Policy

  Privacy Policy — Aisle Boost Consulting

Effective date: 07/01/2026
Business: Aisle Boost Consulting (“we”, “us”, “our”)
Contact: m.scragg@aisleboost.com | 0435 934 366
Location: Queensland, Australia (services delivered Australia-wide, including remotely)

We respect your privacy and are committed to protecting personal information we collect and hold. This Privacy Policy explains how we collect, use, disclose and store personal information, and how you can access or correct it. OAIC+1

This policy applies to personal information collected:

• through our website (including contact forms)
   
• by phone, email, SMS, social media, or video calls
   
• during delivery of our consulting services (including remote work)
   

The types of personal information we may collect include:

• Identity and contact details: name, business name, email address, phone number, store address/location
   
• Enquiry and project details: information you provide about your store, goals, and operational challenges
   
• Business operational info (if you choose to share it): sales summaries, category snapshots, top sellers, stock availability notes, roster/wage summaries, refund/void summaries, and similar store performance information
   
• Website usage data: IP address, device and browser information, pages visited, and interactions with the site (via cookies/analytics)
   

We do not intend to collect sensitive information (e.g., health information). Please do not submit sensitive information via the website or email.

We collect personal information when you:

• submit a form on our website
   
• contact us by email, phone, or SMS
   
• book a call or meeting with us
   
• provide documents, screenshots, or reports to support service delivery
   
• browse our website (through cookies and analytics tools)
   

We collect and use personal information to:

• respond to enquiries and communicate with you
   
• provide our services (including remote consulting)
   
• prepare quotes, proposals, agreements, and invoices
   
• manage client relationships and deliver agreed outcomes
   
• keep business records and meet legal/accounting obligations
   
• improve our website and services (including through analytics)
   

We generally only use or disclose personal information for the purpose it was collected, unless an exception applies or you consent. OAIC+1

We may disclose personal information to:

• Service providers that help us operate, including:
   
  • Microsoft email and related services (for sending/receiving communications)
     
  • website hosting/domain and site tools
     
  • analytics providers (see Section 9)
     
  • invoicing/payment tools (if used)
     
• Professional advisers (e.g., accountant, insurer, lawyer) where required
   
• Other parties with your consent (e.g., referral to a specialist)
   
• Authorities where required or authorised by law
   

We do not sell personal information.

Some third-party service providers we use (including analytics and cloud/email infrastructure) may store or process information outside Australia.

Where we disclose personal information overseas, we take reasonable steps to protect it, consistent with our obligations under the Australian Privacy Principles. OAIC+2OAIC+2

We may send you marketing communications (for example, service updates or offers) where you would reasonably expect to receive them or where you have consented. You can opt out at any time by:

• clicking “unsubscribe” (if provided), or
   
• replying “unsubscribe”, or
   
• contacting us using the details in Section 14.
   

Direct marketing rules are set out in APP 7. OAIC+2OAIC+2

We use Google Analytics to understand how visitors use our website (for example, which pages are visited and how long users stay). This helps us improve website content and performance. Privacy guidance for analytics and data handling is available from the OAIC. OAIC+1

Our website may use cookies and similar technologies to enable analytics and basic site functionality. You can usually control cookies through your browser settings (including blocking or deleting cookies). If you disable cookies, some site functionality may be impacted.

We take reasonable steps to protect personal information from misuse, interference, loss, unauthorised access, modification, or disclosure. This may include access controls, secure accounts/passwords, and limiting access to information to people who need it for service delivery.

No method of transmission over the internet is completely secure, and you provide information at your own risk.

We keep personal information only as long as needed for the purposes described in this policy, including legal, tax, and business record requirements. When no longer required, we take reasonable steps to delete or de-identify it.

You may request access to the personal information we hold about you and request corrections if it is inaccurate, out of date, incomplete, irrelevant, or misleading. We may need to verify your identity before responding.

If you have a concern about how we handle personal information, please contact us first and we will try to resolve it promptly.

If you are not satisfied with our response, you may be able to lodge a complaint with the Office of the Australian Information Commissioner (OAIC). OAIC+2OAIC+2

For privacy enquiries, access/correction requests, or complaints:

Email: m.scragg@aisleboost.com
Phone: 0435 934 366

We may update this Privacy Policy from time to time. The latest version will be published on our website with the updated effective date.